SubWire is the platform for event sponsors to collect content directly from fans.
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How it Works
Step 1: Event sponsors and hosts add a SubWire QR code to signage and marketing materials.
Step 2: Fans scan the code to enter a virtual room where they create a stream of videos and reactions.
Step 3: Event hosts select and share fan-generated content or broadcast it live on the video board!
Step 1: Event sponsors and hosts add a SubWire QR code to signage and marketing materials.
Benefits for Hosts & Brands
- Embrace The Screen
- Instead of hoping fans will put down their phones (they won't!), create a connection with them directly on their screens during live events.
- Monetize The Moment
- Capture, own, and watermark fan-generated content, ensuring the creators and sponsors are able to get attribution for viral moments when they hit social media!
- Boost Activation Impressions 100x
- Collect fan and device IDs to re-market precisely to event attendees, boosting your audience impressions 100x or more, long after your event ends.
Customer Testimonials
- With their technology, we were able to increase our campaign's return on investment, bringing our important message from the stadium video board straight to fan smartphones. SubWire’s interactive photo collage not only increased branded impressions during the game, but also provided our team with valuable insights and marketing data through fan-generated content. It was a smooth, impactful collaboration!
- - Gina Carithers, President, Prostate Cancer Foundation
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Partnering with SubWire for our Major League Baseball activation has allowed us to reach sports fans in a whole new way.
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